Meeting/Event Information


 Like us and follow us on Facebook                                                                                 

This web site is maintained by the Madison, Wisconsin chapter of the American Society of Heating, Refrigerating, and Air-Conditioning Engineers, Inc. (ASHRAE).  It does not present official positions of the Society nor reflect Society policy.  ASHRAE chapters may not act for the Society and the information presented here has not had Society review.   To learn more about ASHRAE activities on an international level, contact the ASHRAE home page at

 Comments? Contact the Webmaster
©2019, ASHRAE Chapter 095
Madison, Wisconsin Chapter 


January 09, 2017

Add Meeting To  Calendar

January 2017 Meeting
January 09, 2017
5:00 PM - 8:00 PM
Holiday Inn & Suites - West
1109 Fourier Drive
Madison, WI 53717
Ice Storage and Energy Rates

$20.00 Member Registration

$30.00 Guest (non Madison ASHRAE member)

$0.00 Cafeteria Plan - Local Member

$0.00 Student Ticket

Technical Session - 5 pm (optional) - How Technology and Market Evolution are Driving the Need to Change Utility Pricing- Gregory Bollom

Dinner - 6:15 pm

Main Presentation - 7:00 pm - Ice Storage & Understanding the Electric Bill-  Evan Berger

 Technical Session Highlights:

This presentation will  provide a background on how both the market and customer expectations are changing, and how these changes are challenging some of our legacy utility pricing structures.  We will discuss what drives utility costs to serve customers and how we set current rates for different customers.  We will also cover the emerging challenges and how the utility industry is responding. There will be time for Q&A about how the changes may affect the buildings and facilities your members either help design or operate. 

 Main Presentation Highlights:

Across the U.S., most building owners and facility managers don’t understanding how their electricity bill really works – and it ends up costing them thousands per year. This discussion will go over the keys of deconstructing the electricity bill, with a strong focus on demand charges, perhaps the most misunderstood cost of them all. We will walk through an actual bill and discuss the effects of kWh- and kW-saving measures, such as better lighting, more efficient full-load chillers, and thermal storage, in the discussion.


Gregory Bollom
Madison Gas and Electric Company, Assistant Vice President – Energy Planning 

Greg has been with MGE for 34 years and his job responsibilities include generation planning, transmission policy and electric and natural gas pricing.  Greg serves on the Edison Electric Institute Grid Modernization Strategic Advisory Team and as Co-Chair of the Customer Solutions Executive Advisory Committee.  He is a member of EEI’s Economic Policy Advisory Group and Rates and Regulatory Affairs Committee.  Greg also serves on both the Advisory Committee for the Critical Consumer Issues Forum, a collaboration of state utility commissioners, consumer advocates and electric utilities to address important consumer issues at the forefront of the energy policy debate, and the Advisory Council for the Center for Public Utilities at New Mexico State University.

Outside of work, Greg is a long time volunteer in the Destination Imagination (creative problem solving) program.

Greg has a B.A. degree in economics from St. Norbert College and a M.S. degree in economics from the University of Wisconsin.

Evan Berger

Evan Berger is Director of Energy Solutions at Calmac Manufacturing Corp., the world leader in the product design and manufacture of thermal energy storage. Evan's role is to help position the IceBank, Calmac's flagship product with over 4,000 installations and 500 MW installed, as a key component of the smart grid. Prior to Calmac, Evan worked at the demand response provider Viridity Energy, where he helped build its industrial practice, New York City business, and use of batteries in novel applications. He previously served stints as an investment banker and as a public interest energy analysis/lobbyist. Evan graduated from college at Stanford and earned his MBA from Columbia University.


Future Meetings

August 10, 2020

Golf Outing

August 10, 2020
10:00 AM - 8:00 PM

Stoughton Country Club

Annual Golf Outing